We're looking for...

We’re looking for an experienced & dedicated Content Manager to help us plan & develop insightful strategies & content for social.

Senior Content Manager - 20th March 2018

Role:                                     Senior Content Manager

Level:                                    4-5yrs experience

Package:                              Competitive Salary + 25 days holiday/ Benefits Package

Reporting to:                       Head of Social Media

Primary Accounts:              Aperol Spritz, Hyundai, Vitality UK, Allianz, Pizza Hut

Start Date:                           ASAP

Brief Issued:                        March 2018

 

Who we are looking for

We’re looking for a career driven, experienced & dedicated Content Manager to help us plan & develop insightful, ground-breaking strategies & content for social. Directly responsible for the Social Media Manager & the Community Manager, this is a great opportunity for an experienced Snr Content Manager looking to develop their management skills and begin to demonstrate their proficiency to move up into a Content Director role in the next 18 months.

The Content Manager is directly responsible for the strategic planning of all content produced in the agency and owns the content that our audiences see and engage with from planning, to creation, to distribution, to reporting – you are the person responsible for the seamless planning and execution of the content plan

You will oversee the day-to-day responsibilities of the Social Media Manager. They will support you in developing content strategies, plans & calendars for always-on & campaigns (organic & paid). You’ll work closely with the Paid Media Manager to help develop robust audience segmentation & monitor the performance of the audiences to ensure our content for both always-on & campaigns is distributed effectively and optimized in a timely manner.

You are expected to be an authority on how different consumers use social and you’ll be able to interpret trends, data & social platform innovations into actionable content strategies & plans that drive real engagement & results. You’ll feel confident presenting recommendations & insights to senior stakeholders both client & agency side. You’ll be an expert in understanding social content formats – both paid & organic – & understand which formats will tell brand stories best.

You will intimately understand the brands you work on becoming a category expert in your own right and inspiring this sense of passion across the rest of the social team. You’ll be a natural relationship builder, becoming an extension of the planning & creative teams & making the client feel that you’re an extension of their team.

You’ll oversee and be directly responsible for the output of all content, closely managing the Social Media Manager and ensuring they are empowered to run an efficient content production process. You will oversee the development of monthly, quarterly & annual reporting on the performance of the social channels and content, guiding the Social Media Manager to make insight recommendations for optimization of strategy and content plans in line with KPIs and business objectives.

You’ll be experienced & confident enough to start identifying opportunities for growth & work with the Account Director to help drive that growth across the accounts. Supporting the Head of Social Media, you’ll quickly turn your social, brand and clients’ industry understanding into insight, strategies & recommendations across the accounts. You’ll also be actively engaged in supporting the Head of Social Media to develop social & channel strategies for pitches and proposals and presenting them confidently where appropriate.

You will be committed to developing both your management and strategic muscles and recognize that this requires as much effort from yourself (and for yourself) as it does from us & the team around you.

The Role – Specifics

As well as all the usual attributes of a good Content Manager you will be expected to be adept and confident in executing the following tasks:

  • Connections Planning – work closely with strategy, creative and production teams to ensure that specific campaigns are planned and activated effectively within social. An understanding of how broader strategic and creative thinking can translate into social channels will be crucial.
  • Content planning – oversee the Social Media Manager to lead & run the quarterly content editorial planning meetings, the development all quarterly content plans and the development & management of monthly always-on content plans for your accounts. You will be directly responsible for ensuring they are aligned to wider social strategy and objectives. You will be directly responsible for the development of campaign content plans with support from the Social Media Manager & Paid Media Manager;
  • Content creation – oversee the development of all briefs for always-on social content and supporting the Head of Planning to develop campaign creative briefs & content development (ensuring they are social-first).
  • Content distribution – ensuring the Social Media Manager, Community Manager & Paid Media Manager are working collaboratively and effectively to make all approved content live on relevant channels distributed to the right audiences and that the content is being tested & optimized in a timely fashion;
  • Analytics & reporting – oversee the development of monthly, quarterly & annual reports on the performance of the social channels coordinating the Social Media, Community & Paid Media Manager to supply data and insights and being directly responsible for identifying key insights & develop recommendations;
  • Paid media – have a strong understanding of how paid media works across social in order to be able to work with the Paid Media Manager to develop effective content strategies, plans & audience segmentation;
  • Social knowledge & trends – you’ll lead ensuring that the social team and wider agency are knowledgeable about all things social and will be expected to stay on top of & educate clients, others in your team and the agency on platform updates & innovations, competitor activity in social and more. Key will be that you not only identify these, but that you are able to interpret them into recommendations for our clients and by doing so, create new revenue opportunities on your accounts.

Social Software/ Tools

You must be an expert in all social channels being able to be the go-to-person who knows best how to schedule, post, moderate & pull analytics across Facebook (Business Manager), Instagram (Business Manager), Google, YouTube, Twitter, Pinterest and, importantly, feel confident enough to be able to mentor and teach the rest of the team about how to use all social tools effectively. You will have direct experience using social management and analytics tools such as:

  • Social listening tools such as Crimson Hexagon, Radian6, Sysmos etc
  • Social management tools like Falcon, Adobe Social, Hootsuite etc
  • Analytics tools such as Social Baker, Iconosquare etc;

Please tell us about tools you are able use.

 

Personal Characteristics

We are looking for a remarkable individual who shares our agency family’s ethos and who will positively add to our unique culture.

  • Professional – well presented, confident, knowledgeable, prepared, clear and considered you are a role model for the Social, Paid Media & Community Manager and the perfect ambassador for our agency;
  • Natural leader – as you will be directly managing our Social Media Manager, you will be mentoring and developing their skillset and shaping their career – we’re looking for an inspiring and engaging manager who is committed to empowering and enabling their direct reports to perform at their best. You can elegantly manage up & sideways as well as down;
  • Ambitious – this role & this agency is not for 9-5ers. We believe in work-life balance and we are looking for people who constantly want to challenge themselves, their peers and their clients to do better and be better. You take responsibility for your own learning and development;
  • Honest – you are not afraid to say what you are thinking or share what you believe in – we embrace new ideas, challenging thinking and defying conventions;
  • Diligent – willing to go that extra mile to ensure every piece of work is done to a high standard and instilling this sense of commitment to quality in the team around you;
  • Curious– a curious nature with a natural desire to keep up to date with insights and information that helps add value to the agency and our clients’ business;
  • Attention to detail – apply vigilance to every task, big or small, and ensure every piece of work is as good as it can be;
  • Collaborative & helpful – “Ubuntu”: we believe it’s better to get everyone across the line together. We don’t believe in hierarchy, we support each other and help out wherever and whenever needed. You will see everything from the Managing Partner sweeping a boardroom before a meeting to an Art Director running across London to buy very specific pizzas for everyone when we are working late to a Planner helping source gallery spaces for pitches – and we do it with good grace and a smile.

Benefits

Personal time

  • 25 days holiday per year as standard + 1 extra day off on, or within, 1 week of your birthday
  • An extra 5 days unpaid leave after 10 consecutive days holiday
  • 5 days can be carried over each year but must be used within the first 3 months
  • TOIL days for pre-planned out of hours working – approval from line manager
  • SummerHalf-days off on Fridays for the month of August
  • Long service award – 4 weeks paid leave after 4 years service – planned 3 months in advance

Subsistence & Social

  • Great coffee, biscuits, fresh fruit, cereals, bread & condiments for everyone, every day
  • Monthly agency eat together – on the last Friday of each month, lunch is on us
  • Friday drinks & snacks trolley (time sheet dependent!)
  • Ad-hoc Aperol, whisky and gin tasting evenings, cheese and wine parties, Burns night celebrations and more

Health & wellbeing

  • Critical Illness, Life Insurance and Health Cover
  • 2 weeks paid leave for longer term sickness
  • Cycle to work scheme, secure bike parking and shower facilities

Personal finance

  • Competitive salaries with regular reviews.
  • Pension scheme
  • Financial advice
  • Travel Card loans – interest free
  • Childcare vouchers
  • Recommend a friend, recruit direct and refer a client bonus after 3 months
  • Discretionary awards on an ad-hoc basis based on individual performance

Training & development

  • Personal Development Plans and regular check-ins
  • Ad-hoc training support – agreed with line manager
  • Attendance at significant industry events (SXSW, OFF, LIFT etc) – discretionary
  • Attendance at local events is actively promoted
  • Personal development fund – £250 per year to acquire a new skill – business case and approval from line manager required

About Us

We are an award-winning, social-first communications agency. Our ideas are designed for where audiences really are: social. And we believe that being connected to culture is the way to create ideas that actually stop thumbs and change behavior. For us, social-up, not TV-down is the future of our industry.

We are the agency that levitated whisky using sound frequencies for Glenfiddich, drove Hyundai cars with the power of positive thinking, turned the school run into a Facebook mini-series for Allianz, made the skip button redundant with personalized video replies for Hendrick’s gin and used influencers to stand-up to online trolling through spoken poetry on rooftops to launch KONA.

Our small but perfectly formed team of 17 talented people (and 1 very instagrammable agency dog) work & play together from our warehouse studios situated just behind the Tate Modern. Don’t let our size put you off – dynamite comes in small packages and were working with some of the most ambitious brands in the business from Hyundai Motorcars to Aperol Sprtiz to Pizza Hut, Vitality UK & more.

To Apply

Please send your CV and details to info@gravitythinking.com with Senior Content Manager in the subject line.

 

We're looking for a Social Media Producer to oversee the production and delivery of a range of mini projects and always-on social media content.

Social Media Producer - 20th March 2018

Role:                           Social Media Producer

Level:                          2-3+ years experience (Second jobber in Social)

Package:                     £30k Plus comprehensive benefits

Reporting to:              Executive Producer

Primary Accounts:     Hyundai, Aperol Spritz

Start Date:                  ASAP

Brief Issued:               March 2018

 

The Role

The Social Producer will oversee the production and delivery of a range of mini projects and always-on social media content for various clients.

You’ll be working closely with our social team of community managers, content planners and designers to ensure that we are producing great creative work on time and to budget.

You’ll need a creative mind-set and on-point admin skills to deliver fast moving projects including social video, small photo shoots, and motion graphic content, alongside standard social posts. You’ll also assist on larger campaigns and in house creative projects. Knowledge of Workbook would be an advantage

Reporting to the Executive Producer, you’ll be the agency go-to person for our social end-to-end delivery including booking resource, writing statements of work, updating status docs, controlling your budget and having an opinion on and input into the work you’re making.

The ideal candidate will be a natural social media addict and must also be experienced in agency social media production. An good communicator, you must be positive, calm and proactive at all times, and bring a creative mind-set balanced out with attention to detail. A passion for making great work should go without saying.

 Key Responsibilities include:

  • Managing the delivery of multiple social projects on time and to budget
  • Drafting, tracking and updating timing plans, budgets and resource bookings
  • Liaising with and overseeing the output of in-house and external teams
  • Owning and regularly updating all project documentation
  • Arranging and attending relevant photographic/film shoots, edits and post-production
  • Arranging and hosting meetings (including reviews) to facilitate the process
  • Working closely with the team to find the best way to produce ideas within constraints
  • Keeping tight control of time and budgets and all external costs
  • Maintaining a strong client relationship, earning trust through flawless delivery

Expectations

The Social Producer must have experience delivering a range of content for social and other digital channels. Direct experience on photography shoots or producing film or animation is highly advantageous but not essential, as is an interest in technology (internet of things, wearable tech, drones etc).

  • A working knowledge of and passion for social media platforms
  • Good project management experience in a digital agency environment
  • Exceedingly organised, comfortable multi-tasking and juggling tasks on multiple projects
  • Some experience of small-scale photography or film production advantageous
  • Process-driven, with a desire to learn best practice project management principles
  • Excellent prioritisation, exemplified by efficient personal and project time management
  • Thinks ahead to identify and mitigate risks before they become issues
  • Proactive and adaptable – focused on calmly and creatively finding solutions
  • Knowledge of Workbook would be an advantage
  • Great collaborator – can work with and motivate different teams to deliver great work
  • Good listener with excellent written and verbal communications skills

What will make the difference?

A social media fan with a passion for great work, a creative mind-set and a streak of common sense. A focus on finding solutions rather than obsessing about problems. A confident manner with excellent project and communication skills.

About Us

We are an award-winning, social-first communications agency. Our ideas are designed for where audiences really are: social. And we believe that being connected to culture is the way to create ideas that actually stop thumbs and change behaviour. For us, we approach everything as social-up, not TV-down.

We are the agency that levitated whisky using sound frequencies for Glenfiddich, made cucumbers come alive for Hendrick’s gin, raced a sofa on a high speed track for a Hyundai hot hatch launch, and used influencers and spoken poetry to stand-up to online trolling for the launch of KONA.

Our team of 17 talented people (and 1 very instagrammable agency dog) are based in warehouse studios just behind the Tate Modern. Don’t let our size put you off – dynamite comes in small packages and we are currenty working with some of the most ambitious brands in the business from Hyundai Motors to Aperol Sprtiz to Pizza Hut, Vitality UK & more.

Benefits

Personal time

  • 25 days holiday per year as standard
  • 1 extra day off on or within 1 week of your birthday
  • An extra 5 days unpaid leave after 10 consecutive days holiday
  • 5 days can be carried over each year but must be used within the first 3 months
  • Toil days for pre-planned out of hours working – approval from line manager
  • Long service award – 4 weeks paid leave after 4 years service – planned 3 months in advance

Subsistence

  • Great coffee, biscuits, fresh fruit, cereals, bread & condiments every day
  • Monthly agency eat together – on the last Friday of each month, lunch is on us
  • Friday drinks & snacks
  • Ad-hoc Aperol, whisky and gin tasting evenings

Health & wellbeing

  • Critical Illness, Life Insurance and Health Cover
  • Cycle to work scheme, secure bike parking and shower facilities

Personal finance

  • Competitive salaries with regular reviews.
  • Pension scheme
  • Financial advice
  • Travel Card loans – interest free
  • Childcare vouchers
  • Recommend a friend, recruit direct and refer a client bonuses
  • Discretionary awards on an ad hoc basis based on individual performance

Training & development

  • Personal Development Plans and regular check ins
  • Ad hoc training support – agreed with line manager
  • Attendance at significant industry events (OFF, LIFT etc) – discretionary
  • Attendance at local events is actively promoted
  • Personal development fund – £250 per year to acquire a new skill – business case and approval from line manager required

 

To Apply

Please send your CV and details to info@gravitythinking.com with Social Media Producer in the subject line.